Tackling e-waste together

The impact of a three-year e-waste programme has been revealed, with its insight and knowledge ready to be shared for other The impact of a three-year e-waste programme has been revealed, with its insight and knowledge ready to be shared for other stakeholders.

Virgin Media O2 and Hubbub launched the Time After Time fund in 2022, and it has supported 18 charities, community groups and public sector organisations nationwide, helping to tackle electronic waste, giving unused electronics a second life.

Currently, the UK produces 24Kg of e-waste per person, the second highest amount in the world after Norway.

Projects supported by the fund have now reached more than 260,000 people, with almost 10,000 people donating, repairing or recycling devices, or attending workshops. Over 8,000 electrical items have been repaired, reused or recycled, with more than 60 per cent of donated technology redistributed.

The companies hope that the results can demonstrate how local communities across the UK can address the environmental challenge in innovative and impactful ways. Following the success so far, the organisations are now planning to share the impact and learnings of the fund.

Together, the companies have published a new report and are hosting a free webinar on 25 September to help community leaders and organisations learn best practice for running successful projects that bridge the gap between circularity and digital inclusion.

Dana Haidan, chief sustainability officer at Virgin Media O2, said: “Whether it’s creating conversations and positive action on tackling e-waste, changing people’s perceptions of reusing, repairing or recycling tech, donating smartphones and tablets to help those who are digitally excluded get online, or delivering device repair skills to help people find jobs, the Time After Time fund has changed people’s lives, enriched communities and helped protect the planet.”
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